Business is Hard.
I can help.
As a creative founder, you have ideas but need clarity, structure, and direction to turn them into a business that works. I help you turn vision into clear strategy and profitable, future-ready brand.
the insights
Here I journal my thoughts and ideas about the creative business. Instead of checking in every week, why not let the knowledge come to you? Sign up for my newsletter and receive valuable insights on growing your business and developing a healthy leadership mindset.
About me
I’m Dragana. I build and grow art-based businesses, and help creative entrepreneurs do the same with clarity and purpose.
I come from a business background and spent years learning how strategy, growth, and leadership work inside established systems. I climbed the corporate ladder, did everything “right,” and still realized I wasn’t building something that felt meaningful or mine.
So I left.
I started from zero and built my own creative businesses from the ground up - not as hobbies, but as sustainable ventures. Along the way, I learned how to turn ideas into structure, creativity into strategy, and vision into direction.
Today, I work with creatives who want more than inspiration. We build with intention, lead with confidence, and create businesses that feel aligned, ambitious, and built to last.
If the problems are infinite, so are the solutions. I’m revealing my own method I’ve been using and perfecting my whole personal life and professional career.